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Mercedes CLA

CLIENT

Private – University Project

YEAR

2019

CATEGORY

Art Direction – Video

ABOUT

University collaboration with the marketing department of the Mercedes Benz headquarter, Munich:

Our brand- and communication design semester should create an 120 sec. explanatory video, that shows one of four defined features of the brand new CLA Coupé, which was made to reach a younger target audience. The way of realisation was completely up to us. This was a group project with Katharina Strobl and Felix Wörle – we also had a lot of helping hands to realize this project.

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